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Conversion Rate Optimization

Digital Skills

Conversion Rate Optimization Course

Choose your career to new heights by learning how to create, implement and manage Google Ads campaign. Learn the best practices conversion rate optimization.

This course is designed for individuals who are planning to opt for a search specialist role. Whether you are a complete beginner or already have some basic knowledge of Google Ads, this course will be valuable for you.

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Conversion Rate Optimization Training
DURATION

Part-time(30Hrs)

SKILL LEVEL

(Specialist)

DELIVERY

(Online / Class)

CERTIFICATION

Yes

PRICE

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Conversion Rate Optimization Training Pune

A conversion optimizer can improve a website’s conversions by 2,000%!

Conversion rate optimization (CRO) is the systematic process of increasing the percentage of website visitors to take a preferred action it could either be submitting a lead form, buying a product, etc. CRO helps in understanding how customers progress through your website and what stops them from taking a particular action and completing their journey on the website.

Module Overview

  • Getting Started
    Module 1
    Define what A/B Testing is, installing A/B testing tools and Building a Sample AB Test.
  • Testing philosophies
    Module 2
    Learn different parameters to consider while testing, different types of funnels, Common CRO Pitfalls, conversion wins and testing pitfalls.
  • Landing and Pricing Pages
    Module 3
    Design an optimized landing page, the role of landing page in conversion rate optimization, how to add effective call to action buttons on pricing pages.
  • E-commerce Testing Pages
    Module 4
    Identify the core testing areas, select the best testing ideas, and test your home page, category page, product page and checkout.
  • Project Management
    Module 5
    Understand the importance of effective project management, Build a test plan, create a test tracking sheet and various management tools
  • Analytics for CRO
    Module 6
    Analysis of metrics used in CRO optimization, URL testing, Goal setting, Funnel visualization, page speed analysis, Building personas.
  • Results
    Module 7
    Quantify and present your results.
Entrepreneur

Who is this course for?

Conversion rate optimization is driving users to your website, converting them into leads and leads into sales. Boost your website sales by increasing conversion rate. Learn CRO’s best practices from the conversion rate experts.

  • Entrepreneur
  • Students
  • Career Changer
  • Professional

What competencies will you gain?

You will become expert in generating additional business by CRO
You can reduce your bounce rate on website with the help of CRO which Google consider as a part of ranking factor.
Increase in conversion rate will improve your website traffic, social media activity and overall popularity online.
CRO allows you to test the most optimal way of driving traffic and leads through your website.
Discussing business graphs
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Digital Skills

Why choose us?

Learning from Industry leaders will help you in acquiring the high quality Industry standard skills.Classroom learning is the best form of training. Learning can be instantly adapted to suit the needs of delegates; classroom trainers can effectively engage students thereby creating a fruitful learning experience.

Completing certification from Digital Skills ensures that you are updated with current digital trends, industry best practices, good understanding of theory and practical knowledge.

Ready to get started with digital marketing?

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Student

Testimonial

Digital Skills Blogging training sessions really made me realize that how I can make my hobby as a way of making extra income. Also this is a life long property which you can keep improvising on. The session was full of examples & on how to get started and maintain your blog
Mr. Gaurav Merulingkar
DIGITAL GRID (ONLINE LOANS) – Bajaj Finserv
The future of integrated digital marketing communication is online reputation management and this course has been very well designed according to the industry standards, I will definitely recommend all the marketers, brand managers and business professionals to attend this course.
Mr. Kaushik Mhadeshwar
Web-StepUp
The online reputation management course has been of great use to me as it has helped me to better understand the customer’s needs and the problems that they face and take corrective actions digitally to satisfy them. I think this is a great course for all the marketers and business owners.
Mr. Kapil Jain
Product Manager – Bajaj Finserv
I attended the conversion rate optimization classroom module and I found that the faculty, was very very good. In spite of the subject being technical and strategy driven the faculty managed to keep us interested from beginning to end, with loads of content and many good tips on how to improve the conversion rate for customer acquisition.
Mr. Samir Joshi
Digital Marketing, Social Media and ORM Specialist

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