Learn why email is one of the best marketing platforms available. Develop a detailed understanding of email marketing concepts, create effective email marketing strategies and track its effectiveness. This course is for individuals who want to explore their understanding of email strategy to the next level. Well suited for people who have a prior knowledge of email campaigns, individuals who are familiar with basic email terminologies and managing email data.
Email Marketing Course
Digital Skills
Email Marketing Certification Course
DURATION
Part-time(30Hrs)
SKILL LEVEL
(Specialist)
DELIVERY
(Online / Class)
CERTIFICATION
Yes
PRICE
Email Marketing has 6x higher Transaction Than any other Marketing campaign
Enhance your email marketing skills by joining our email marketing course. This course will teach you contact management and segmentation strategy, you will be able to create a high performing email by outlining the design of your marketing mails, analyzing the results and develop relationships through effective lead nurturing. You will be on the right path to increase the effectiveness of your email campaigns.
Module Overview
Module 1
Understanding Email Marketing
Learn why email marketing is an important part of inbound marketing and how many businesses have not been able to utilize it.
Module 2
Contact management and segmentation
Contact information is the currency of Email marketing. Learn how to manage your contacts and segment your audience. Provide engaging and relevant content to your audience.
Module 3
Creating High-performing email
Creating emails that engage your clients or prospective customers and helping them with their queries will be one of the top priorities. You will learn all the elements that an effective email possesses.
Module 4
Designing your Marketing Email
Understand how design plays an important role in email marketing. You will learn how to craft emails with elegant design that brings value to your customer.
Module 5
Track results
Analysis is a key step in any inbound strategy. Track the results of your email campaigns to increase its effectiveness and learn the required steps.
Module 6
Test your emails
Learn why email testing is a necessity and know the different types of tests you can run before sending the mail to a larger audience
Module 7
Lead Nurturing
lead nurturing is the opportunity you have to connect deeply with your customers. In this module you will learn how to develop relationships with lead nurturing and grow your business.
Who is this course for?
Learn how to build an effective inbound email marketing campaign that grows your business and your career. Digital skills will help you understand the core aspects of Email Marketing and how to attract new customers or Business prospects.
- Jobseekers
- Students
- Entrepreneur
- Working professional
- Experts
What competencies will you gain?
Digital Skills
Why choose us?
Learning from Industry leaders will help you in acquiring the high quality Industry standard skills.Classroom learning is the best form of training. Learning can be instantly adapted to suit the needs of delegates; classroom trainers can effectively engage students thereby creating a fruitful learning experience.
Completing certification from Digital Skills ensures that you are updated with current digital trends, industry best practices, good understanding of theory and practical knowledge.
Ready to get started with digital marketing?
Student
Testimonial
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The future of integrated digital marketing communication is online reputation management and this course has been very well designed according to the industry standards, I will definitely recommend all the marketers, brand managers and business professionals to attend this course.
The online reputation management course has been of great use to me as it has helped me to better understand the customer’s needs and the problems that they face and take corrective actions digitally to satisfy them. I think this is a great course for all the marketers and business owners.
I attended the conversion rate optimization classroom module and I found that the faculty, was very very good. In spite of the subject being technical and strategy driven the faculty managed to keep us interested from beginning to end, with loads of content and many good tips on how to improve the conversion rate for customer acquisition.
