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Join Industry Validated Advanced Content Marketing Certification Course
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In this modern digitised marketing world, content is the king. Every brand must have it’s own content plan and effective content strategy in order to target and retain a particular audience segment, which finally leads to profitable consumer action. As an effective content strategy plan leads to powerful conversions.
In this content marketing and strategy building course you will learn to make an effective consumer engaging content strategy and marketing plan. Along with that our experts will help you to crack the HubSpot Content Marketing and Strategy Certification course by providing you the guidance on various tips, tricks and trends going in this sector.
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The content marketing classroom training course in Pune offers best content marketing strategies, tools and techniques taught by Digital Skill’s experts. The comprehensive classroom training course focuses on creating the right content to connect with the target audience. The course explores various distribution channels of content marketing and helps participants to understand the purpose and role of content marketing in the sales cycle.
Content strategy deals with planning out different content marketing ideas aimed at a particular consumer segment. Some of the most used content marketing ideas among marketers are infographics, white papers, web pages, apps, presentations, podcasts, videos, and e-books. While creating a content strategy, it is important to consider the four steps of the purchase cycle:
Awareness: To make a customer aware about his need for a particular product or service
Consideration: After the customer becomes aware of the need, he will research online and offline about the available products/ services in the market that suit his requirement.
Comparison: The customer will compare the product/ service offered by various brands in the market according to the price, features etc
Purchase: Finally, the customer makes the decision to buy a particular product/ service
At each stage of the purchase cycle, an effective content marketing strategy can tilt a customer’s preference for a particular brand. For a content marketer, it is imperative to come up with innovative content marketing ideas to hold the customer’s attention.
The content marketing program is really beneficial for anyone looking to develop an initial content marketing approach and integrate it into your marketing plans. Whether you are a copywriter or a web content manager or a marketing manager the course content is designed in a way to help you all. The course is for anyone looking for an opportunity to create digital content and distribute it through appropriate digital channels.
Our expert team’s job is to equip you with the up-to-date knowledge you need to thrive in an ever-changing industry. They work hard to keep your course content fresh, structured and current.
We bring together the world’s leading digital brands including Google, Facebook and Twitter to review and approve course content, and define an innovative syllabus that will develop your digital career.
Upon completion of your course, you will receive an industry-recognized, globally respected qualification. Exams are developed in alignment with the course syllabus, which means that every student is certified to the same standard.
Our courses are designed and delivered by leading digital experts. Your learning will be shaped by their practical experience, industry advice and best practice tips. We also offer internship and 100% placement assistance.
Classroom Training, Internship, 100% Job Assistance.
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Digital-Skills integrated digital marketing course is truly a complete package of digital marketing who wants to make a career in Digital Marketing. The course is deep and wide and explains each concept thoroughly. This course has really benefited me & I was fortunate to have done my course from Digital-Skills and practicing it now.
Integrated digital marketing course by Digital Skills is a perfect blend of practical & theory which makes it interesting, as it is always advised to learn from the experts Digital-Skills provides this. It is the best place to learn about digital marketing. I will recommend Digital Skills to all digital marketing aspirants
Integrated Digital Marketing Course at Digital-Skills is impeccable as it covers all the areas of digital marketing along with strategy building and planning and how it can fit into various business models. It depends on one as to how much knowledge they can acquire from this course. Truly the best place to learn Digital marketing in Pune.
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